Originally, blockchain technology is used for keeping the security of cryptocurrency transactions at a high level. This technology has made it far harder to steal transaction data, passwords, and other personal information. However, security is the biggest concern not only for financial institutions. Owners of dating websites have been struggling with this problem for years. And blockchain seems to be the perfect match when we think about granting your users top online dating safety. Today, we asked experts on this topic and the creators of a popular Asian dating site to comment on how blockchain can help us, everyday users, with online dating.
What Does Blockchain Give to Online Dating in Asia?
Blockchain makes validation of profiles easy
Perhaps, one of the main problems and the main source of user complaints about online dating sites is fake profiles. Blockchain is a very clear and transparent identification system. When users share their data, it is safely stored in a chain. And the algorithm can check whether this information is correct or not when the user changes it and spot any inconsistencies or strange behavior. The distributed ledger of blockchain can make the user verification system way smarter and more accurate.
Blockchain contributes to data security
Blockchain makes it very hard to crack a user profile. Security is organized in layers and you need to make a lot more effort than finding the right password to an account. Blockchain dating services can even rely on biometric data for granting access and thus it gets close to impossible to fake this data. And what is more, no one sane will even try to do it because it takes too much effort and gives a too small pay-off.
Higher security benefits niche dating as well
Some dating communities will have a particular benefit from higher security. People who have special kinks can want to keep them secret from the rest of society. Extra data protection guaranteed by blockchain technology is the best way to make sure that all sensitive information about kinky habits or preferences of users stays confidential.
Higher security also means better matchmaking
In real life, your friends or colleagues can help you find someone who has similar interests or personality to yours. However, it is not that easy to find someone like you online. Yes, people can complete their profiles, add social networks, and tell about themselves in the bio. Then a special matchmaking mechanism will find similarities between profiles and suggest to you the most suitable ones. How can blockchain help?
As users know that their data is highly protected, they are more motivated to share data. More complete profiles result in more options for the matchmaking algorithm. And hence users get more precise profile recommendations based on their traits and desires.
Blockchain gives alternative engagement points to users
More detailed profiles are the guarantee for good matchmaking, more satisfied couples, and hence a higher rating on the dating website. Dating websites can use tokens and cryptocurrency to reward users for completing their profiles. These tokens created specifically for the dating website can be later used on the site to unlock paid incentives, such as the option to reverse the choice, send a message to a stranger, or gifts. Likewise, tokens can be used to prevent unwanted behavior, like insulting other users. In the end, blockchain helps to develop a healthy and safe community.
Blockchain can be used to encourage matchmakers
Some dating apps introduce a brand-new feature that uses blockchain. The idea is that the app invites one more type of user – matchmakers. Those people evaluate profiles and suggest matches this way improving the results of the matching algorithm. If the matched people become a couple or marry, you get a financial reward for a good job. This new role is getting more and more popular with dating app users and is completely based on the usage of blockchain.
So, blockchain is the technology that has the potential to deal with the hardest problems of online dating. It can grant users more security and encourage users to complete their profiles and participate in valuable activities. Blockchain can be the best technology for niche dating for its safety and accuracy when it comes to data protection. What do you think about blockchain? Would you trust online dating websites that use this technology?